
The Chassis (Lofty Team Setup)
Agents added the right way, roles and permissions that make sense, and a clean process for when someone leaves. Set it up once and the rest of your system works.
How you add agents in Lofty decides whether your routing, pipelines and automation actually work. Get it wrong and you spend months patching permissions and chasing lost leads. These three videos cover adding agents, the difference between roles and permission profiles, and how to remove an agent without losing a single contact.

How to Add Agents in Lofty the Right Way (Team Setup)

Agent Roles vs Permission Profiles in Lofty

Delete, Deactivate & Transfer Agents in Lofty
Each agent is added with the right role, team and settings, so routing and automation work for them from the start.
Roles decide what someone is. Permission profiles decide what they can see and do. We set both so nobody has too much or too little.
Leads, contacts and conversations get transferred before an agent is deactivated, in the right order, so nothing gets orphaned.
Team setup is the frame the rest of your Lofty sits on. Routing, pipelines and Smart Plans all depend on agents being set up correctly first.
Every agent gets the right role, team and notification settings, so nothing breaks the first time a lead comes in.
Admins, team leads, agents and ISAs each get the role that matches what they actually do.
Control who can see the whole database, export contacts or change settings, without locking people out of their own work.
Agents are grouped so lead routing and reassignment work the way you want.
A step-by-step process to transfer leads and deactivate an agent without losing contacts or conversations.
A walkthrough for your agents so they know where everything lives and how to work their leads.
Agents are added from the team settings in Lofty. The part most teams miss is setting the right role, team and permissions at the same time, because that decides how routing and automation treat them.
A role describes what someone is on the team. A permission profile controls what they can see and do in the account. They work together, so you need both set correctly.
If you just delete them, you can lose track of contacts and conversations. The right move is to transfer their leads first, then deactivate the agent, in that order.
In most cases deactivate after transferring their leads. That keeps history intact while removing their access.
Yes. Routing rules, reassignment groups and lead ponds all depend on agents being grouped and set up correctly.
Yes. Team setup is part of every team Lofty Buildout and Tune-Up. If you're not sure what your account needs, start with the free Lofty Health Check.
Team setup isn't sold by itself. It comes with every team Lofty Buildout, and it's part of the Tune-Up when we fix an account that's already running.

A boutique digital marketing agency built by realtors, for realtors. Specializing in Lofty CRM buildouts, Google Business Profile optimization, and growth systems for top-producing agents across North America.