🎯 Free Lofty Health Check — find out what's costing you commissions in 2 minutes.
Your Lofty CRM Is Costing You Deals. We'll Fix That.
Most agents pay for Lofty, then use 10% of it. Smart Plans never get built. Leads pile up. Follow-up dies. We rebuild your entire system into a lead-converting machine — so you stop losing $20K commissions to a broken CRM.
THE REAL PROBLEM
If you're a realtor and any of this sounds like you, you're not alone.
You're not bad at your job. Your system is bad at its job. Lofty is powerful — but it's not plug-and-play. Most agents bought it, watched a few YouTube videos, and gave up.
PROBLEM 01
Your inbox has 400+ leads you've never followed up with.
They came in months ago. Now they're cold. Each one was a potential commission walking away.
PROBLEM 02
Smart Plans are off, broken, or you don't trust them.
You set them up once, something glitched, and now you manually text everyone like it's 2018.
PROBLEM 03
You bought Lofty 18 months ago and use 10% of it.
You're paying $400+/month for software that should be running your business and instead it's just storing names.
PROBLEM 04
Your website looks like every other agent's in your city.
Same template. Same stock photos. Nothing that makes a buyer pick you over the next agent down the street.
PROBLEM 05
You're invisible on Google when buyers search "realtor near me."
46% of searches are local. If you're not in the map pack, you're not getting found by half the buyers in your market.
PROBLEM 06
You're working IN the business, never ON it.
It's 11pm. You're sending follow-up texts from your phone. Your CRM should be doing this, automatically.
Sound Familiar? It's fixable.
We rebuild Lofty for realtors every week. The system can work. Yours just doesn't yet.
WHERE DO YOU START?
Pick the path that matches your problem.
MOST COMMON
My Lofty is broken or not built right.
We rebuild your entire CRM — pipelines, Smart Plans, lead routing, automations, IDX site. Done in weeks, not months. You finally use what you're paying for.
LOCAL VISIBILITY
I'm invisible on Google in my market.
We build out your Google Business Profile + local citations so you actually show up when buyers search "realtor near me." One-time setup, no contracts.
NEED LEADS NOW
I need actual lead flow and I need it fast.
Traffic Engine + Authority Engine + Automation. We drive traffic, build trust signals, and make sure every lead gets followed up automatically.
FREE LEAD MAGNET
Find out what's broken in your Lofty CRM. In 2 minutes.
Personalized score across 4 categories (CRM, Follow-up, Visibility, Automation)
Custom PDF report delivered instantly to your inbox
Specific action items ranked by impact on your bottom line
100% free. No call required. No spam.
When a new lead hits your Lofty CRM, what happens in the first 5 minutes?
WHY WE BUILT EMA
Built by a realtor who got tired of broken systems.
Sean spent 16 years selling real estate — top 2% of agents, nicknamed "The Professor" at his brokerage for solving every tech problem on the team. He watched agency after agency lock realtors into long contracts, jacked-up retainers, and zero results.
So he and his wife Ali (author, former Mrs. Nevada International, content strategist) built EMA — the agency they wished existed when Sean was running teams. We use the same systems in our own business that we build for clients. If it doesn't work for us, we don't sell it to you.
EMA wasn't born from a marketing background. It was born from nearly losing everything.
Sean has been a real estate agent since 2008 — top 2% at his brokerage every year. In 2014, before he and Ali had kids, he was diagnosed with Chiari malformation and had brain surgery at UCLA. He had to relearn how to walk, how to talk, how to see.
By the time he was healthy enough to be back at full capacity, his business had quietly bled out. Old leads had moved on. New leads weren't coming in. Nothing in the background was keeping anything alive while he was trying to recover.
It took six months of grinding to get the momentum back.
He was a great agent. None of that mattered. He had no systems running in the background — no automated follow-up, no CRM doing the work, no nurture sequences keeping leads warm. The moment he couldn't give the business 100%, the business stopped existing.
So he rebuilt. And this time, he obsessed over the systems.
For the next six years, Sean used his own real estate business as a lab. He figured out CRMs, automations, lead routing, websites, follow-up sequences — every piece of the puzzle he didn't have when he needed it. He got so good at it his brokerage nicknamed him "The Professor."
EMA wasn't born in 2014. It was born in 2020 — after six years of proving these systems worked.
We don't sell theory. We install the exact playbook Sean used to make sure no curveball — surgery, illness, family emergency, vacation, anything — could ever take his business out again.
Now we build that same protection for other realtors, so they never have to learn this lesson the way he did.
REAL AGENTS. REAL RESULTS.
They were stuck. Then they weren't.
I recently worked with Sean Everett and his marketing team to help optimize my Lofty CRM, and the experience was excellent. Sean helped set up systems, smart plans, and workflows that have made my day-to-day operations far more efficient. What I appreciated most was the clarity and direction he provided. Instead of just explaining features, he helped structure my CRM in a way that actually supports my daily tasks and keeps me focused on the activities that move my business forward. If you’re a real estate agent looking to get more out of Lofty and create better systems in your business, I would highly recommend working with Sean and his team. They have been consistently available and always willing to go above and beyond to ensure i know the ins and outs of my CRM
Working with Sean has been a game changer for my systems. Learning all the tools and features of Lofty can feel daunting, but Sean makes everything super simple and easy to understand. He shows you how to streamline your operations using Lofty and how to maximize your website for organic lead generation. If you're looking to get the most out of your CRM, hire Sean and his team!
This team from day one has been fire🔥. He set up my site got me all going showed me how to use it and spend time with me to make sure I was comfortable with the set up I would recommend Sean and his team any day! Make the call you won't be sorry!
Everett Marketing Agency, led by Sean Everett, did an outstanding job building my real estate website through Lofty CRM and optimizing my Google Business Profile. The process was seamless, timely, and highly professional. Communication was clear and they delivered exactly what I needed. Highly recommend Sean and his team to any real estate professional looking for top-notch marketing and web solutions.
Sean and his team truly did an amazing job for my company website. They very good at simplifying the process and I am beyond happy with the results. I highly recommend Everette Marketing Agency.
Sean has been an incredible asset to our team. Customer relationships and Marketing are a couple of those things that a lot of people claim to understand, but very few actually execute well. Sean is one of the rare ones who truly gets it. He built out our entire system, developed our website, helped design our logos, and played a major role in shaping the identity of our brand. A lot of people can build pieces of a business, but Sean helped us create something that actually represents who we are. What I appreciate most is how invested he was in the process. He didn’t just complete tasks and move on, he took the time to understand our vision and helped translate that into systems, design, and structure. His integrations and back-end work on Lofty to create a seamless system made me feel like we might actually be able to do this whole "start our own company" thing. It’s rare to find someone who can combine technical ability, creativity, and genuine care for the success of the people they work with. Sean brought all of that to the table for us, and our business is in a much stronger place because of it. I can’t recommend him enough. Thanks Sean
Sean at Everett Marketing Agency has been an absolute pro to work with. He helped build and optimize my website while also dialing in the backend systems that actually make the whole thing run - from the Lofty CRM integration to my Google Business profile and overall digital infrastructure. What I appreciate most about Sean is that he understands both the marketing side and the technical side. A lot of people can make something look good, but Sean makes sure everything works properly behind the scenes so leads flow, systems talk to each other, and nothing falls through the cracks. He’s incredibly knowledgeable, responsive, and solution-oriented. If something needs to be figured out, he figures it out. Sean and I still work together and he continues to be a trusted resource whenever I need help with the site, CRM, or backend marketing systems. If you’re looking for someone who actually understands the mechanics of digital marketing and web infrastructure, he’s the real deal.
WOW WOW WOW!!!! Sean and Ali nailed it! I absolutely love my new we site. They listened to what I was looking to do and knocked it out of the park!!! If you are looking to update your site you need to reach out to them. Quick response and the turn around time was fantastic!!
Sean is amazing to work with! Highly knowledgeable and efficient with Lofty. I couldn’t have launched this platform without him!
FREE RESOURCES
Steal our playbook. For free.
Real, tactical resources we use with paying clients. Take them, implement them, see if you can do it yourself first.
STILL NOT SURE?
Common questions, real answers.
Do I need to switch CRMs to work with you?
Nope. We specialize in Lofty CRM specifically - if you have it, we build it out. If you're shopping for a CRM, we'll tell you honestly whether Lofty is the right fit for your business before you spend a dime.
How long does a full Lofty buildout take?
Most buildouts run 2-3 weeks depending on the package. We move fast because we know every week your system is broken is a week you're losing leads.
What makes EMA different from other agencies?
Sean has been a realtor for 16 years. We've actually run real estate businesses - not just marketed them. Every system we build, we've used ourselves. No long contracts, no fluff retainers, no "you'll see results in 12 months."
Do you offer ongoing management or just buildouts?
Both. Some agents want a one time setup so they own it forever. Others want us to manage their Google Profile, content, or automations long-term. We'll help you pick what makes sense for your business.
What's the investment?
It depends on the package, but our Lofty buildouts start at a flat fee - no monthly retainers required. Take the Lofty Health Check first and we'll send you specific pricing based on what you actually need.
One Lofty tip + one marketing tip. Every Week.
Stop losing deals to a broken system.
Take 2 minutes. Find out what's wrong. Fix it. It's that simple — and it costs you nothing to start.
A boutique digital marketing agency built by realtors, for realtors. Specializing in Lofty CRM buildouts, Google Business Profile optimization, and growth systems for top-producing agents across North America.